Tuesday, October 09, 2007

Media Bigwigs to Discuss Media, Money at Confab

Dow Jones and Nielsen are teaming up to host a "Media and Money" conference in November featuring keynotes from the likes of Sumner Redstone, Michael Eisner and Norm Pearlstine. Jeff Bewkes will address: "What Does It Take to Build a Multi-Media Strategy?"

http://www.multichannel.com/article/CA6488167.html