Cuban Thinks Newspapers Too Cheap
Editor & Publisher
In his speech to a crowd of 500 at the Online News Association conference, Dallas Mavericks owner and HDnet founder Mark Cuban says he can't understand why newspapers aren't more expensive. "The value proposition is much better than what you're having to pay for," he says, adding that it's possible publishers "just don't have the guts" to boost prices. In addition, Cuban doesn't think new media is really going deep enough. "Every high-school talent show and every high-school theatrical performance should be reviewed and put up on your Web site," he says, which would better serve communities with user-generated content for niche audiences. The content would be free, easy to access, and would give small community groups a forum that would build a site's brand, he said. He's also a fan of original investigative reporting, versus being first at a story every outlet will run. - Read the whole story...
